News

October 1, 2012

Young Men choosing Mobile over TV

Young men are so attached to their mobiles that they would prefer to give up television for a year than their handsets, according to a new study. DDB Worldwide Communications Group's Life Style Study looked at men's attitudes to the internet

September 25, 2012

Google Play Celebrates 25 Billion Downloads

Today is a historic day for Google Play. According to the Android blog, Google’s app store has surpassed the 25 billion download milestone. Android’s digital marketplace currently houses 675,000 apps and although Google Play is still a tad behind the App Store’s download count

August 6, 2012

Android Rising: 7 things to know now about the hot-as-fire mobile platform

Android’s empire spans more than 400 devices on 231 mobile carriers in 123 countries, and the sheer number of eyeballs landing on Android screens is making the platform more appealing than ever before. Despite being perceived as a “poor man’s iPhone” many are

July 12, 2012

Apple’s Marketing Guide

Part #1 As any iOS developer can attest to, submitting apps for publication on the App Store has never been an easy task. Developers are only human, and as such have always run the risk of failing to follow Apple’s notoriously specific guidelines, requirements, or restrictions to a tee. One aspect of their app maybe